📰 A TikTok for News? Snapchat’s Ad Guide & Facebook’s Latest Move

Your Social Media Guru 🧙‍♂️ here with three stories you need to know. Let’s dive in - in always a 2-min read.

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📰 1. Journalists Are Launching a TikTok-Style News Platform

A new social platform aims to reinvent news consumption by using short-form, vertical video formats. It’s designed to deliver bite-sized, engaging journalism.

Why it’s worth watching: If successful, it could change how younger audiences consume news—and how brands distribute it.

Learn more here

👻 2. Snapchat’s 2025 Brand Advertising Guide Is Out

Snapchat just released a playbook on how brands can maximize engagement through its platform, including new ad formats and organic growth strategies.

Smart move: If your brand targets Gen Z, these insights are gold.

See the Snapchat guide

📢 3. Facebook Is Shaking Up News Distribution Again

Facebook is shifting its strategy, giving publishers new ways to reach audiences through ‘Channels.’ This could mean fresh opportunities—or new challenges—for news distribution.

What to do: If you rely on Facebook for traffic, stay ahead by adapting to these changes early.

See how publishers are reacting

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Until tomorrow,
Your Social Media Guru 🧙‍♂️