🤖 Virtual Influencers, Instagram Storylines, & Blend Reels

Your Social Media Guru 🧙‍♂️ is here with the latest social media insights. - in always a 2-min read.

🧠 Receptive and looking for a competitive edge? Dive into these game-changing newsletters.

1. 🤖 YouTube’s Virtual Influencer Boom Is Real
Digital humans are having their moment. YouTube’s latest Culture & Trends report shows over half of Gen Z and Millennials have tuned into a virtual creator this year. VTubers, AI avatars, synthetic influencers — they're not niche anymore.
👉 Get the scoop on virtual influencers

🔥 Guru Tip: Test a virtual co-host or character in your content. Even a little AI flavor can make your brand feel ultra-fresh.

2. 👯‍♀️ Instagram’s Storylines = Group Storytelling
IG is testing “Storylines,” which lets friends collaborate on themed Story arcs (think: concert night, collab drop, shared travel recaps). Your Stories just got a narrative upgrade.
👉 Peep the Storylines update

🎨 Guru Tip: Use Storylines for events or launches — tag your community and build something together. Your reach = multiplied.

3. 🔄 Blend Reels: Shared Feeds Are Here
Instagram’s latest drop? Blend — a DM-only Reels feed that combines your faves with a friend’s. Algorithm meets intimacy. Think of it as Netflix party, but for short-form video.
👉 Explore how Blend works

📬 Guru Tip: Create Reels with your top fans and test how personal content can drive way more saves + shares.

🧠 Ready to transform your thinking? Discover newsletters that challenge and inspire.

Until tomorrow,
Your Social Media Guru 🧙‍♂️